Amazon tablet will become a rival of the Apple iPad. Apple and Amazon have had some conflicts. In March, Apple sued Amazon, accusing the online retailer has violated the trademark on the name "App Store." Apple Chief Executive Steve Jobs has also been mocked in the electronic-book reader Amazon Kindle, saying that some people are reading and general purpose devices like the iPad is superior to a single destination.
According to a Forrester Research analyst, Sarah Rotman Epps said “Amazon and Apple are frenemies, both friends and enemies. They “rely on each other as partners". Amazon, for example, sells digital books via its Kindle app in Apple's iTunes Store—but "at the same time, they aggressively compete for customers' attention and dollars," as reported by Journal, on Thursday (07/14/2011).
Amazon faces a tough road against Apple in the tablet market. Since last year introduced the iPad, Apple has sold 19.5 million devices by the end of March.
Amazon tablet will have a 9-inch screen and will run on the Google Android platform, said people familiar with the device. The Amazon tablet computer release date rumored in October. Unlike the iPad, it will not have a camera. While the price and distribution of this device is not clear, the online retailer will not design the initial tablet itself. It also is outsourcing production to Asian manufacturers.